Latest News
Scholz & Friends bleibt Lead-Agentur der AOK
Scholz & Friends verteidigt den Etat des AOK-Bundesverbandes und verantwortet damit auch künftig die Dachkommunikation, das Marketing und die PR der Gesundheitskasse. Scholz & Friends ist bereits seit 2021 für den AOK-Bundesverband tätig. Zu den kreativen Highlights der Zusammenarbeit in den vergangenen Jahren gehören Kampagnen, die regelmäßig bei renommierten Kreativwettbewerben ausgezeichnet wurden.
Scholz & Friends Stays Lead Agency for AOK Health Insurance
Scholz & Friends defends the budget of the AOK-Bundesverband and will continue to be responsible for the overall communication, marketing and PR of the health insurance company. Scholz & Friends has been working for the AOK-Bundesverband since 2021. Stefan Wegner, MD Scholz & Friends: “The AOK-Bundesverband is a client partner with attitude and courage that sets standards in healthcare communication. Together, we have developed a new, authentic tonality for the AOK brand that resonates with people. We are therefore delighted to be able to continue playing on this creative stage and to continue working together in a spirit of trust over the coming years.”
Markus Mazuran becomes Chairman of Scholz & Friends Vienna
The Scholz & Friends Family has appointed Markus Mazuran, one of the most renowned minds in the Austrian communications industry, as Chairman of Scholz & Friends Vienna. From April 1, 2025, the former Serviceplan and Wien Nord Managing Partner will take over responsibility for the development of a new and future-oriented agency model for Austria at Scholz & Friends Vienna, that gives clients direct access to the benefits of technological innovation.